In order to achieve medical accuracy by respecting differences in body morphologies, L.I.F.E. has two gender specific brands: X10X and X10Y. 
“XX” represents the female chromosomes while “XY” represents the male chromosomes. The binary numbers 1 and 0 represent our technology’s purpose of digitalizing analog life.
Gianluigi Longinotti-Buitoni
CEO and founder

Love. Inspire. Free. Entertain.

Founded in 2012 by Gianluigi Longinotti-Buitoni, L.I.F.E Italia S.r.l. is a research driven start-up.  Created as the Italian branch of the Luxembourg company, L.I.F.E. Corporation S.A. currently develops design protocol in Milan, Italy. Data security systems are located in Sierre, Switzerland while accounting services reside in Luxembourg.

Scientific research drives everything we do. From creation to design to prototyping we strive to be grounded in real, actionable data with zero spin. L.I.F.E. believes science, not marketing, is of greater service to our community.